Scout Eyewear is a unisex brand that is set to shake up the eyewear world and answer the call for a range of designs that merge current trends with unique detailing. To celebrate our launch we’re looking for a group of faces that embody what Scout has grown from; the need for something that little bit different within the current eyewear industry. So, we’ve been asking you to show us your style. Whatever you’re into and however unusualy your wardrobe maybe, we’d like to hear from you. It doesn’t matter if you wear glasses or not, Scout Eyewear is for lovers of specs- with or without prescription, plus you can add a UV lens to any Scout frame and sport them as sunglasses.
We’ve had some amazing entries for the face of Scout so far, but we want more! Gentlemen, now’s your chance to show off your sartorial talents and tell us about what inspires your wardrobe. Here’s a few entries so far:
Studs and sneaks. Perfect combination
Posted on: May 28th, 2012 by Sarah
BOOM.
Fresh style from more Scout stylers. Who’s your favourite for this eclectic lot that we’ve posted so far?
Enter your style at scout@glassesdirect.com and tell us what makes you and your wardrobe unique. And remember kids, you don’t have to be a glasses wearer to enter.
Posted on: May 25th, 2012 by Sarah
We’re loving the entries we’re getting in for Scout’s debut campaign. We’ll be picking our favourite peeps on 9th June and the shoot will take place in and about London on 12th June where the winners will be working with our team of creatives to show off their own individual style with Scout Eyewear. Check out these lovelies below. Who do you think should be the face for Scout?
Allabouthtegirl blogger Caroline opts for the classic trilby, offsetting her geek-chic specs with the panache of a seasoned style-pro.
Baby Blues set off a bold acetate frame perfectly.
London Gal Sadie rocks a round shade with vintage inspired perfection.
Candy Coloured Dip dye. YUM
Florals and specs with Livvy from tea.toast.fashion. Whats not to love?
http://teatoastfashion.blogspot.co.uk/
Tell us what you think?
Fancy being part of Scout yourself?
Why Not? enter at scout@glassesdirect.com
Tweet us up @eyewearSCOUT
Posted on: May 23rd, 2012 by Sarah
We’ve had some brilliant entries so far for our Find the Face of Scout competition, and we’ve shared a few below.
In the meantime, here’s a quick reminder of what you’d win if you’re a chosen face for new eyewear brand, Scout.
You’ll be the face of Scout Eyewear for its debut season and star in the all expenses paid ad campaign in London on Tuesday 12th June in London. Throughout the day you’ll work with super stylist Sara Darling who’s styled The Artic Monkeys, Eliza Doolittle and Roisen Murphy (ermm, wow!?) who’ll be working with your own individual style to create the looks for Scout’s debut collection. PLUS, you’ll be given a FREE pair of Scout specs with your prescription or UV sun lens for every month of the year. That’s a lot of glasses people!
Vicki at www.themagpiegirl.com looks gorgeous in florals and a candy coloured knit.
Festival fun with Lauren Biedenham
Some of our favourite styles from Scout's debut collection.
Remember, we aren’t looking for model looks or prom-queen perfectness. We want individuals with style that really packs a punch! Enter now at Scout@glassesdirect.com BEFORE 9th June and place your stamp on style!
Posted on: May 22nd, 2012 by Sarah
Since giving you guys a hollar about our search for some seriously stylish people to star in Scout’s debute ad campaign, we’ve had a great response!
Gents, you seem to have come over all shy, so we’re still waiting to hear from you but ladies, you’ve done us proud! here are a few of our favourite entries so far:
Natasha at http://girlinthelens.com/
The georgeous Ngoni Rutendo at NRC blog rocks monochrome
http://www.jjnoir.blogspot.co.uk/ We LOVE those fluro socks!
Harriet @hazibo3 tweeted this gorgeous snap of her pairing her specs with faux fur- FAB!
Now its your turn- We want to hear from you and your style! We’re not looking for the next top model, but the most individual, stylishly fabulous faces that will wear Scout Eyewear with their own lick of individuality. Drop us an email now at Scout@Glassesdirect.com. Details are below!!!
Good luck!
Posted on: May 15th, 2012 by Sarah
We’re looking for the new face of our new brand Scout.
Scout Eyewear boasts an eclectic mix of bold and on-trend frames that need an equally individual face to wear them. On 12th June, we’ll be shooting our Scout campaign and we’re looking for some seriously stylish people to star in the campaign. Is this you?
Love fashion?
Love your own style?
WE WANT YOUR FACE
Yes?
Great. Then email us at scout@glassesdirect.com with some pictures of your fine self in your favourite get-ups, telling us why you’d like to star in the Scout campaign- just a few lines will do, just so we can get an idea of your vibe. The winners will be pampered by our style team, all expenses paid for the day and win a year’s supply of Scout glasses- with a prescription, clear lens, UV sun lens or all three! The choice is yours!
Competition ends midnight 9th June 2012 and the winners must be available to attend an all day shoot in London on 12th June 2012.
Posted on: May 14th, 2012 by Sarah
Ok, so we could be completely wrong here (and we’re not too proud to admit it when we are wrong) but we’re pretty sure that Tim Burgess, he of Brit Pop stature and heart throb status is sporting a pair of Sherlock frames from London Retro.
IS HE???
What do you think?
Snapped below sporting skinny jeans and dip dyed hair, the Brit Pop original has spoken candidly about his mad times with Dannii Minogue and The Smurfs, ditching drugs and booze – and penning some particularly ‘graphic and descriptive’ passages for his memoir ‘Telling Stories’.
Sherlock on a Charlaton?
Any excuse to turn up the cool Britannia tunes, we’ll be reading his memoirs whilst digging out our army jackets and adidas gazelles, and of course reporting back on our GD bookworm page, so keep your eyes peeled. Let us know what you think if you read it yourself too!
Shop the London Retro Collection here.
Posted on: April 23rd, 2012 by Sarah
I took this book on holiday to the beautiful island of Lanzarote three weeks ago. For the first time ever I had prescription sunglasses purchased from your good selves, so was able to sit and read in the sunshine without squinting! They were fantastic !
The Hunger Games- Accessorise with shades and a holiday in the sun!
Now onto the book………. This is an easy read aimed at the teenage market. If you liked the Twilight series you will love this book. Set in a futuristic land where every day for most ordinary people is a fight to survive as food is rationed by the government in the rich Capitol. It follows the story of Katiness Everdeen as she represents her district in the Hunger Games. The Hunger Games is a true fight to the death as only one person out of 24 can win, the only way to win is to kill all of your opponents . A bit gory in places, this book keeps you riveted and wanting to know what happens next. As I mentioned I took this book on holiday and finished it in four days, I could not put it down. After I had read it my 11yr old daughter read it followed by my hubby. I can highly recommend this book , I thoroughly enjoyed it, so much so that I paid 2 Euros just to get on the net to order the next two books so that they were there when I got back to Blighty! My daughter and hubby also enjoyed it and now want to see the film.
A big fat 10/10 from us
Like this review? Then give Mel a cheery comment below to increase her chances of winning a Kindle Touch.
Wanna WIN yourself? We bet you do!
Here’s how the competition works:
Email your entries to: gdwin@glassesdirect.com
And don’t forget to include a picture of yourself with the book!
(If you’re camera shy, just the book will do but we’d rather see your lovely faces!)
Posted on: April 19th, 2012 by Sarah
GD BOOK WORM Simone Herbert puts Kinsella through her paces.
Not only did the characters feel recycled, but so did the love story b-plot.
Without giving TOO much away, I could tell that this was going to be another tale about mis-matched partners, chance meetings, and a will-they-won’t-they love story set amongst a catalogue of humorous and sometimes embarrassing scenarios.
I was right.
Don’t get me wrong, it’s not an awful story, I mean, I kept reading til the end, but I can’t help feeling that without Becky Brandon (neé Bloomwood), that Ms. Kinsella is a bit lost.
Whilst the tried and tested formula worked well for the Shopaholic series (we all adore Becky Bloomwood’s ditzyness and the fact that true love prevailed even though she and Luke clearly have nothing in common), I had hoped that Kinsella would break away from her formulaic characterisation with her newest character, Poppy Wyatt.
Poppy is all set to marry Magnus, a man whose family she feels inferior to, when the loss of her engagement ring (a family heirloom) sets off a chain of events bringing her ever closer to the handsome and successful owner of the mobile phone she finds in a bin after losing her own; can you see where this is going?
As I said, it’s not an awful read, it’s essentially has an ok storyline and there are some laugh out loud moments and some interesting twists, but on the whole I wouldn’t recommend breaking your neck to get a copy, because you can’t help feeling like you already know what’s going to happen (with the charcter’s at least), and Poppy is a poor imitation of Becky.
If you’ve never read any of the Shopaholic books, or you are after an easy read, then you’ll probably enjoy it.
If you’re a diehard Kinsella/Bloomwood fan, or you are after some intellectual stimulation, then read it at your own peril.
If you’d like to join the GD BOOKWORM TEAM and be in with the chance of winning designer sunglasses AND a Kindle Touch, then share your thoughts on any recent books that you’ve written with a review:
Email your entries to: gdwin@glassesdirect.com
And don’t forget to include a picture of yourself with the book!
(If you’re camera shy, just the book will do but we’d rather see your lovely faces!)
It’s doesn’t have to be very long or particularly gushy either. If you think the books a bit pants, then just say it like you read it!
Posted on: April 18th, 2012 by Sarah
Here in the optical world, news that Google are working on “augmented reality eyewear” is being greeted with interest, granted, but it’s the kind of interest you show when a neighbour announces they are, for example, going to convert all their domestic electrical equipment to run on chicken droppings. Perhaps “bemusement” is a better word.
Answers on a postcard as to who this woman is? Anyone?
I dare say however that the A-to-Z map people (remember them?) felt the same way about Google’s first foray into cartography; similarly, Nokia probably chuckled around their Finnish boardroom table at the first announcement of Google’s Android Phone. “Google? Phones? Ho ho ho” etc, and now look. From Finnish to finished in under 5 years.
In fact, new branch-outs announced by the Chocolate Factory are frequently greeted with this kind of absolute surprise. To those who don’t follow the rumour blogs, most of Googles’ departures from their existing product range have been utterly unexpected. Often therefore an announcement that they are going into field X seems, as Douglas Adams once said, “not so much unlikely, more a sort of mismatching of concepts, like the idea of the Suez crisis popping out for a bun.”
However, the thing about Google is it’s like all tech evolution but speeded up a billion kazillion times, mainly because they have so many people, so much money, so much…. STUFF. One day, a bizarre, novel idea emerges; the next day they’ve cornered the world with it and former household brand names are relegated to the status of punchlines in nerdy jokes.
So while – in these early, naïve days – the usefulness of these Goggles will be limited to trivial, playtime features, it’s probably a good idea not to dismiss it all so quickly. One minute, it’ll be all “proof of concept” and “beta”; the next thing you know, everyone will stop buying televisions. The Sony, LG and Panasonic guys will find themselves hanging out with the Nokia, A-to-Z and Lycos dudes. At the Job Centre.
However, in the short term, expect lots of hilarious throwaway apps allowing you to put comedy face-masks on friends and imagine people with no clothes on. Sounds ok, actually.
Posted on: April 13th, 2012 by Mark H
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