Latest deals
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Featured Products
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Vera Wang V120 £119
Including lenses
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Voyage £59
Including lenses
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Jeff Banks ST006 £79
Including lenses
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Alice £79
Including lenses
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Jeff Banks ST001 £79
Including lenses
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Jamie £69
Including lenses
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Howard £69
Including lenses
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Daiquiri Wings £59
Including lenses
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Madrid £59
Including lenses
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Cowboy £49
Including lenses
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Mai Tai £59
Including lenses
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Get four frames
sent to your home to try
for free -
With any prescription frame – make your 2nd pair sunglasses for just £10
How to order
- Get an eye test, and keep hold of your prescription.
- Choose your frames and lenses.
- Wait excitedly for your new glasses to arrive within days.
10 second snapshot
Glasses Direct is the UK's largest direct seller of prescription glasses. We sell prescription glasses from just £19 and you get a second pair free with every purchase from £49. With no premises or expensive eye testing equipment to pay for, we pass on our savings to you. Which means you can now afford as many pairs as you like. £30 million – that's how much we estimate we've so far saved the bespectacled British public. Things are looking good.
Free, easy returns and aftercare
If you are not happy with your new glasses, we will happily exchange them or give you your money back. If you have any problems, call our professional opticians for advice. More about returns and aftercare
Most frequently asked questions
Here are some of the nice things you've said to us this year. Thanks ever so much.
- Best Company
"I think glassesdirect.co.uk is possibly the best company I have ever dealt with. From my first point of contact to a final conversation with one of your opticians after my varifocals arrived, every step was easy, pleasant and efficient..." Read the rest here - Highly Efficient Service
"I just felt compelled to write and commend you on your highly efficient service, fantastically helpful staff as well as the excellent prices for my new designer specs and an even better price of "free" for my second pair!" Read the rest here - Great Shopping
"Every time I've placed an order they've been quick, kept me very well informed and always have brilliant offers on." Read the rest here
Just the thing we like to hear. Read more kind words
Secure payment
Buying from Glasses Direct is safe and secure. And that's a promise. More about secure payment
3d Video Mirror
Try frames on in real-time using your webcam and even move your head whilst trying them!
Try our 3D Video Mirror
GD Blog
- Ditch Bland Contacts For Cool Glasses - Get in line contact lens wearers and hear me out. I understand that you think contacts are convenient but what about jazzing up your look? Contact lenses certainly won’t do that I’m afraid! Take a stand and be a trend setter not a follower. Wearing contacts is about as exciting as my granddad’s tweed slippers...
- Match Your Sunglasses With Your Beach Wear? - Do your sunnies match your swimwear? Well for some stylish celebs this is a must this summer!
- Glasses Direct In The Press: The Times - You can certainly have a lot of fun with your glasses and this article in The Times shows off just a few bold numbers you can choose from. Check out these John Lennon JL09B specs from Glasses Direct’s enviable collection...
- Get The Celebrity Look: Cat-Eye Specs - If you want to be right on-trend with your specs, why not go for a stylish cat-eye pair? Create that perfect business look or that envious designer style with a great pair of specs! Check out Leona Lewis with her gorgeous glasses... At Glasses Direct we have extended our designer collection and you can now get...
- Glasses Direct In The press - Check out our latest coverage, capturing a number of our hottest glasses from our amazing designer brand collections! Take a peek at our stunning Chloe sunnies in Look magazine and sunglasses from Giorgio Armani, Chloe and Jigsaw in The Independent and a combination of our top names on Sugarscape. All perfect for that envious beach...
Read more of our latest news, views, videos and interviews from the world of glasses on our blog