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Endlessly cool or chic and fun, the limited-edition Perri Kiely collection caters for every taste. A member of Britain’s biggest dance group Diversity and our brand ambassador, Perri has picked every single name, shape and colour, allowing his personality to shine through every frame.
Each frame has been named after a date meaningful to Perri. ZEROSEVEN goes back to the year it all started when he joined Diversity, while ZERONINE is when the troupe won Britain's Got Talent. ZEROTHREE is when he joined Kiss Breakfast and TWENTYTWO is the year of Diversity's upcoming Connected tour.
Trendsetting silhouettes and vibrant colours allow the collection to stand out. Chic, fresh shapes combine with urban, cooler aesthetics, which leaves something for everyone.
The collection has been designed to encapsulate Perri’s sense of style and fun.
The collection aims to embody Perri’s personality by contrasting the fun with the cool. While vibrant colours, fashion-forward shapes and chic, fresh styles can liven the party, cooler tones and slicker shapes offer a stylish and sophisticated edge.
The forward-thinking approach in design continues to their manufacture. Each frame started their life in Italy, undergoing a meticulous and detailed manufacturing process. Designed in collaboration with our exclusive London Retro brand, the high quality craftsmanship is what sets this collection apart, promising a top-of-the-range fit and finish.
Finally, cotton based acetate is used to reduce the amount of chemicals and water required to make the frames, making these a more sustainable choice for the eco-conscious buyer. A personalised cloth and case is the perfect finishing touch.
Colour combinations composed from natural cotton-based acetate
Sheets of acetate are carefully cut into shape
Each piece in the collection is delicately assembled by hand
Once they start to take shape, they are placed in beech chips and pumice stones to achieve different effects
All frames in the collection come with a branded Perri Kiely case and cloth
