Glasses Direct Blog

Glasses Direct is celebrating its 20th birthday! Find out how we are marking this huge milestone. Follow all the latest news and updates. Delve into our history and discover how we became the UK’s leading online glasses retailer.

What our most loyal customers say about Glasses Direct

24 Jun 2024
Photos of our long-term customers wearing their favourite frames

Since inception, Glasses Direct has always prioritised customers and their eye health. But don’t just take our word for it, we chatted to some of our most loyal customers, who have continued to enjoy the great value and convenience offered by Glasses Direct. Discover which brands they love the most and the experiences they have... Read More

How Glasses Direct has expanded its product range in 20 years

19 Jun 2024
Flatlays of various frame style and colours

Entrepreneur Jamie Murray Wells founded Glasses Direct in 2004. To begin with, the website provided a very basic range of fully-rimmed, semi-rimless, rimless and flexible frames with some acetate designs but mostly metal frames. The website has since expanded its product range to include 1,000s of different frames. Discover how it evolved as we take... Read More

Glasses Direct celebrates its 20th birthday

18 Jun 2024

The team at Glasses Direct marked the 20th birthday of the business in style last Tuesday on 11th June. They hosted a fun birthday bash for the company. The office was decorated with balloons and staff enjoyed a selection of delicious charcuterie and scrumptious cupcakes that were beautifully decorated and topped off with the brand... Read More

How our Glasses Direct logo has evolved over 20 years

14 Jun 2024
Glasses Direct current logo with 20th Birthday badge

Since the business was founded in 2004, the Glasses Direct website has seen many changes which reflect the evolution of the brand and the business as a whole. In this blog post, we will explore how the Glasses Direct logo has developed over time to appeal to the customer and continue to stay relevant since... Read More

What do Glasses Direct employees love most about the brand?

12 Jun 2024
2 females and 1 male wearing frames looking straight at the camera

To celebrate our 20th birthday this month, we caught up with a few of our friendly and hard-working Glasses Direct employees. Find out what brands and designs of glasses the team love to wear and what they enjoy most about working for Glasses Direct. We also reveal what they think about Glasses Direct as the... Read More

Glasses Direct and our relationship with the NHS

10 Jun 2024

We greatly appreciate the hard work and dedication of NHS employees. They commit themselves to keeping us and the most vulnerable of our community safe. At Glasses Direct, we aim to provide suitable glasses for everyone in line with our collective mission to help people ‘see more and be more’. We believe NHS staff deserve... Read More

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