Why choose Glasses Direct?

We're the UK's most-trusted online prescription glasses retailer

We’ve been providing affordable eyewear that doesn’t compromise on quality since 2004, offering a professional service with qualified in-house opticians overseeing every order. Furthermore, our selection of frames, which includes huge brands like Ray-Ban® and Oakley, comes in all shapes and sizes, so there is something to suit everybody.

Now, after over 1 million customers and 150k+ Trustpilot reviews, we’re the UK’s most trusted online prescription eyewear retailer.
Here are some more reasons why:

100% Satisfaction

We offer no-hassle 120-day returns on all orders, whatever the reason.

Zero crowds

Check out hundreds of stylish pairs from the safety of your home without any in-store sales pressure.

Bigger savings

We offer many different ways to save with access to exclusive online deals.

Try before you buy

Our convenient free Home Trial allows you to try on up to 4 frames for 7 days.

Excellent service

Our helpful customer service team are always on-hand to answer any questions.

Speedy delivery

We deliver glasses directly to your door with most orders shipped within 7 days.