Why choose Glasses Direct?

We're the UK's most-trusted online prescription glasses retailer

We have been providing affordable eyewear that doesn’t compromise on quality since 2004, and over 1 million customers later, it’s clear to see why we are the UK’s most-trusted online glasses retailer.

With a team of qualified in-house opticians ready to check through your order, you can rest assured that you’re in professional hands. These are just some of the reasons why over 100k positive reviews on Trustpilot have earned us an ‘Excellent’ rating.
100% Satisfaction

We offer no-hassle 90-day returns on all orders (including varifocals).

Bigger Savings

We offer many different ways to save with access to exclusive online deals.

Better Choice

We have over 1000 frames to choose from, in many colours, shapes and sizes.

Try Before, You Buy

Our convenient free home trail allows you to try on up to 4 frames for 7 days.

Excellent Service

Our helpful customer service team are always on-hand to answer any questions.

Speedy Delivery

We deliver glasses directly to your door with most orders shipped within 7 days.