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We greatly appreciate the hard work and dedication of NHS employees. They commit themselves to keeping us and the most vulnerable of our community safe. At Glasses Direct, we aim to provide suitable glasses for everyone in line with...

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British entrepreneur Jamie Murray Wells OBE established Glasses Direct in 2004 while he was a student at university. His mission was to offer affordable eyewear solutions for every budget. He aimed to compete with high street prices...

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Discover the dynamic Transitions® GEN S™ – the newest generation of photochromic lenses, designed to fit the ever-changing pace of life. These lenses adapt seamlessly to changing light situations. As the most responsive...

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Our brand-new 2024 Pride Collection has just landed! The vibrant frames, Smile, Blissful and Proud, raise awareness of Pride Month. They symbolise the diversity of the LGBTQ+ community with their bold rainbow aesthetic and...

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When it came to fashion in the 80s, big and bold was best. It was a decade defined by big hair, huge shoulder pads, leg warmers, tracksuits, baggy sweaters and vibrant neon spandex. Sunglasses at the time were no exception. 80s...

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Sunglasses reveal a lot about your style and personality. Upgrade your wardrobe and try something new this season with the ideal pair! We are here to give you some top style tips and help you decide which style to go for. Complement...

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Good news for all you retro lovers out there – 90s fashion is making a big comeback this year! In 2024, style trends have come full circle with the revival of iconic decades like the 90s. The styles you thought you may never get to...

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A stylish pair of statement sunglasses is a must-have accessory for any stylish gentlemen to include in his wardrobe. The ideal pair of sunglasses will turn heads in every crowd and make you stand out with confidence. But how do you...

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Get ready to welcome our new limited-edition Fields of Barley hue. Developed exclusively for Glasses Direct, some of our bestselling frames have been given a fresh new look and now come in this vibrant and mesmerising...

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Y2K is an abbreviation of the year 2000. It was first used in reference to the millennium computer bug which raised concerns at the turn of the century. People believed that a computer error would lead to flaws in the configuration...

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