Young male wearing a pair of square frames with Ruby coloured Transitions tints

Introducing Transitions® GEN S™ ultra-dynamic lenses

4 Jun 2024

Discover the dynamic Transitions® GEN S™ – the newest generation of photochromic lenses, designed to fit the ever-changing pace of life. These lenses adapt seamlessly to changing light situations.

As the most responsive Transitions® lenses available, they go from fully clear glasses indoors, to a trendy pair of sunglasses when you head outside. They darken in just 25 seconds1 and return to clear indoors in less than 2 minutes2. Designed to fit your busy lifestyle, they offer the ultimate convenience when you are on the go.

Transitions GEN S lenses block 100% of UV rays and filter blue-violet light both indoors and outdoors*.

Young male wearing a pair of square, tortoiseshell frames with Emerald coloured Transitions tints

Transitions® GEN S™ x Perri Kiely

To celebrate the launch of Transitions® GEN S™ ultra-dynamic lenses, we teamed up with our talented brand ambassador Perri Kiely. Together, we created this exciting video showcasing the outstanding capabilities of these innovative light intelligent lenses. In this video, Perri Kiely gets us to step into his shoes for a day and witness as these innovative lenses work seamlessly with his busy lifestyle.

Explore the widest range of Transitions colours

These lenses come in eight vibrant colours. All colours have been optimised to provide full colour consistency in every situation, ensuring bright tints regardless of the light or environment you are in. Find a colour to match your personality and complement your look whatever the occasion.

Young male wearing a pair of square, chunky, tortoiseshell Ray-Ban frames with Ruby Transitions tints
Ruby Transitions tints swatch
Square, chunky, tortoiseshell Ray-Ban frames transitioning from clear to Ruby Transitions tint

Ray-Ban Erik RB7215-51

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Emerald Transitions tints swatch
Square, green Champion frames transitioning from clear to Emerald Transitions tint

Champion Snag

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Young male wearing a pair of square, green Champion frames with Emerald Transitions tints
Young male wearing a pair of round, blue GD Collection frames with Amethyst Transitions tints
Amethyst Transitions tint swatch
Round, blue GD Collection frames transitioning from clear to Amethyst Transitions tint

The Collection Justin

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Sapphire Transitions tint swatch
Rectangular, white GD Collection frames transitioning from clear to Sapphire Transitions tint

The Collection Andi Birthstone

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Young male wearing a pair of rectangular, white GD Collection frames with Sapphire Transitions tints
Amber and Grey Transitions tint swatches
Green and Brown Transitions tint swatches

Future-forward technology

Transitions GEN S utilises the very latest technology to create the perfect balance between vivid colour and unrivalled performance. The lenses are uniquely engineered to respond quickly and have a dynamic design that allows you to navigate life effortlessly.

Young male smiling wearing a pair of rectangular, white GD Collection frames with Brown Transitions tints

1 For grey polycarbonate & CR39 lenses achieving 18% transmission @ 23°C.

2 For grey polycarbonate & CR39 lenses with a premium anti-reflective coating fading back to 70% transmission @ 23°C. 

*Transitions Gen S lenses filter up to 32% of blue-violet light indoors & up to 85% outdoors. Blue-violet light is measured between 400 and 455nm (ISO TR 20772:2018).

Transitions is a registered trademarks ofTransitions Optical, Inc. Used under license by Transitions Optical Limited. GEN S is a trademark of Transitions Optical Limited. ©2024 Transitions Optical Limited.