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We are here to serve up some seriously trendy style tips in time for the most prestigious tennis tournament in the world. Perhaps you are lucky enough to be watching Wimbledon live or maybe you are catching up with the latest on...

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Are you a gentlemen that always looks his best? If you love to style your clothing and accessories for every occasion, then you will know how important it is to get your style just right. Now that the warmer weather is upon us,...

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Are you an active person? Do you love to play sports or keep yourself fit another way? Investing in suitable eyewear for your chosen sports activity is just as important as finding the appropriate active wear and sports gear. The truth is,...

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Vintage fashion lovers everywhere are wearing 70s-inspired sunglasses. These timeless and exuberant accessories have made the ultimate comeback. In the 1970s, fashion evolved alongside the ever-changing music and cultural scene. It...

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Discover the dynamic Transitions® GEN S™ – the newest generation of photochromic lenses, designed to fit the ever-changing pace of life. These lenses adapt seamlessly to changing light situations. As the most responsive...

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Our brand-new 2024 Pride Collection has just landed! The vibrant frames, Smile, Blissful and Proud, raise awareness of Pride Month. They symbolise the diversity of the LGBTQ+ community with their bold rainbow aesthetic and...

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When it came to fashion in the 80s, big and bold was best. It was a decade defined by big hair, huge shoulder pads, leg warmers, tracksuits, baggy sweaters and vibrant neon spandex. Sunglasses at the time were no exception. 80s...

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Good news for all you retro lovers out there – 90s fashion is making a big comeback this year! In 2024, style trends have come full circle with the revival of iconic decades like the 90s. The styles you thought you may never get to...

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Get ready to welcome our new limited-edition Fields of Barley hue. Developed exclusively for Glasses Direct, some of our bestselling frames have been given a fresh new look and now come in this vibrant and mesmerising...

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Y2K is an abbreviation of the year 2000. It was first used in reference to the millennium computer bug which raised concerns at the turn of the century. People believed that a computer error would lead to flaws in the configuration...

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