2024 eyewear trends we expect to see on Instagram

In the world of eyewear, trends are constantly evolving. As we step into 2024, Instagram remains the biggest photo sharing platform, making it the ultimate place to share your selfies and ootd’s (outfit of the day). So, from nostalgic nods to the 70s to subtle transparent frames, here are the eyewear trends we anticipate dominating your Instagram feed this year. 

Gradient glamour: the ombré trend in eyewear 

Colour gradients aren’t just for your lenses anymore; but also, your frames. Expect to see frames that boast a beautiful gradient of colours, blending seamlessly from one hue to another. Whether it’s tonal shades for a sophisticated look or bold, contrasting tones for a statement piece, ombré eyewear is destined to capture attention on Instagram. 

Transparent frames for a clear statement

In 2024, transparency is key. Transparent frames are especially making a strong comeback this year, offering a modern and minimalist aesthetic. This trend is versatile, complementing a variety of styles and outfits. Clear frames take a back seat and let your eyes take centre stage, making them an ideal choice for those Instagram-worthy selfies. 

Athleisure eyewear for the active trendsetter 

Do you often find yourself wearing gym wear to anywhere other than the gym? As the lines between fashion and sportswear continue to blur, athleisure eyewear emerges as a trend to watch. Combining functionality and comfort with style, these frames are perfect for the active trendsetter. Look out for lightweight, durable designs with sporty accents that effortlessly transition from sports to the streets. Therefore, expect to see these frames paired with both workout gear and casual ensembles, dominating Instagram feeds with their dynamic appeal. 

Oversized 70s-style frames: a blast from the past

With trends continuously cycling back around, it’s no surprise that the bold, big and dramatic nature of 70s frames is back. 2023 popularised the oval shape of the 50s, bringing retro back in and we’re here for it! These frames will make a statement, adding a touch of retro glamour to any outfit. Whether square, round, or cat-eye, oversized frames are going to be in your Instagram feeds with their nostalgic charm and overall playful aesthetic. 

Oval frames: timeless elegance

Oval frames started to show their face in the second half of 2023, and they’re not going anywhere.  This shape offers a timeless and elegant choice. Perfect for those who appreciate classic styles, oval frames continue to make a strong comeback. Whether in traditional and modern materials, these frames make you look put together with their understated charm. This is even when you’re in your comfies!

Hexagonal frames: edgy geometry 

Lastly, for those seeking something a bit more ‘out-there but not in your face’, we have hexagonal frames. This geometric shape adds a modern and edgy touch to your eyewear game. From subtle hints of geometry, to full-fledged hexagonal shapes, these glasses are sure to get people to stop scrolling. This shape is for those who love pushing the boundaries of conventional style. 

In sum, as we head into 2024, the eyewear landscape on Instagram looks to be diverse, offering a range of styles to suit everyone. Whether you’re drawn to the retro vibes of oversized frames, the futuristic allure of unconventional shapes, or even the athletic appeal of sporty eyewear, there’s a trend for everyone to embrace and show off on their grid. Stay ahead of the trends, get your glasses ready for 2024 and don’t forget to share your snaps with us on Instagram!