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Stay up to date with the very latest styles in fashion and achieve a contemporary look with your eyewear. We’re here to help you in your search for the most sought-after glasses brands and designs. Popular culture has inspired us to dig a little deeper with research into what is trending right now. Discover everything from the most splendid catwalk themes to famous branded glasses worn by our favourite icons and celebrities.
We are here to serve up some seriously trendy style tips in time for the most prestigious tennis tournament in the world. Perhaps you are lucky enough to be watching Wimbledon live or maybe you are catching up with the latest on television. If the summer season has inspired your own sporting passion and influenced... Read More
With so many summer events lined up to look forward to, it is the ideal time to make sure you have fashionable new sunglasses ready to suit your funky festival outfits. Summer festivals tend to be very laid back and so are a great opportunity to express your own individuality through your unique fashion choices.... Read More
Are you a gentlemen that always looks his best? If you love to style your clothing and accessories for every occasion, then you will know how important it is to get your style just right. Now that the warmer weather is upon us, sunglasses are a must-have amongst trendsetters. They are the ultimate accessory and... Read More
Are you an active person? Do you love to play sports or keep yourself fit another way? Investing in suitable eyewear for your chosen sports activity is just as important as finding the appropriate active wear and sports gear. The truth is, if you participate in outdoor fitness activities a majority of the time then... Read More
Vintage fashion lovers everywhere are wearing 70s-inspired sunglasses. These timeless and exuberant accessories have made the ultimate comeback. In the 1970s, fashion evolved alongside the ever-changing music and cultural scene. It was a decade of bold trends and eye-catching statement styles that combined the bohemian fashion of the 60s with the vibrancy and flair of... Read More
Discover the dynamic Transitions® GEN S™ – the newest generation of photochromic lenses, designed to fit the ever-changing pace of life. These lenses adapt seamlessly to changing light situations. As the most responsive Transitions® lenses available, they go from fully clear glasses indoors, to a trendy pair of sunglasses when you head outside. They darken in... Read More