Exclusive Brands at Glasses Direct

London Retro was founded in 2011 and is sold exclusively at Glasses Direct. It was developed by our team of buyers using their insider insight on trends, popular styles and deep understanding of what customers really want from their eyewear. Each frame pays homage to the capital, taking names from standout characters, landmarks and notable figures of London.

While the styles evoke feelings of an era gone by, there’s still an appealing modern aesthetic that customers have come to love from London Retro. And it’s this juxtaposed feeling that makes it fitting for the brand as it has three main categories: timeless, vintage and retro. Discover more from London Retro today.

Since 2012, Scout has been renowned for fun, punchy and modern eyewear created with expert craftsmanship. The main mission of Scout is to create accessible design that takes inspiration from high fashion but at a low price. A key feature that makes Scout unique and appealing to its fan base is its ability to react to feedback on trends and needs. For example, Scout added more masculine and unisex shapes and experimented with acetates following a call for ultra-thin and lightweight frames.

The long-lasting appeal of the brand means customers can expect to still be wearing these frames after seasons and trends have changed. Discover our Scout collection today.

Developed as an affordable option, The Collection is a must-buy for style-conscious folk on a budget. Known for easy, wearable frames in chic colours, this exclusive brand brings customers trendy designer-inspired glasses for a fraction of the price.

Starting at just £20, there is a price to match everyone’s needs, and the quality of each piece makes them an ideal choice for those looking for the latest styles whilst on a budget. Take a look at The Collection now.

Since 2016, Finelight has redefined the nature of the sophisticated rimless frame, offering a sleeker style that is more practical and professional. Fine by name, fine by nature, Finelight is a popular brand among those who prefer to do without a frame and want something more simplistic. The result is a no-nonsense, subtle and minimalist look.

Finelight is designed with comfort in mind, and our hingeless and adjustable nose pad options achieve just that. As well as this, they have a maximum field of vision due to being rimless. This, however, doesn’t mean that they aren’t diverse. With arms in a variety of colours and varying lens shapes, they can effortlessly blend in with your unique style meaning you can still show your personality in a pair of Finelight glasses. Discover Finelight now.

For modern frames in eclectic finishes, Aspire offers the wearer the latest styles with a mature edge. Bursting with personality, our selection of Aspire frames is bold, vibrant and chic, with the power to become central to the wearer's look. The contrasting colours available make the ultimate statement, along with sleek, curved designs that exude elegance.

Perfect as an accessory as well as something functional, Aspire takes comfort, fashion and affordability and brings them all together. Their reliable classic designs and sturdy materials make them ideal for the office and after hours, and at the £69 mark, they are an inexpensive option. Take a look at our Aspire range now.

Harrington brings practical and functional eyewear front and centre with a combination of full rimmed and semi-rimless options. Designed for people who want to look good with no extra fuss, Harrington caters to men of all ages. Sophisticated and understated, they have comfort and durability at the forefront, making them perfect for professionals.

Crafted from modern metals into classic shapes, they display an attention to detail that truly represents our eye for stylishness and functionality. For those who still want to add a bit of colour to their look, there is a variety of frame colours available so your personality can still shine through. Discover Harrington now.